Selected Reports

While most of the reports produced by Olsberg•SPI are not in the public domain, a selection of available recent work is presented here.

Creative Industries Ripple Effect

Published in July 2017, this report from Olsberg SPI quantifies a previously unmeasured economic impact derived from feature film and television drama production expenditure, naming it the Creative Industries ‘Ripple Effect’.

The results of SPI’s analysis – available here – demonstrated that film and television drama productions drive a significant (and perhaps unexpectedly large) amount of activity in the other creative industries. The report’s analysis of a group of sample productions shows that between 38% (feature film) and 47% (television drama) of the expenditure impacts other creative industries.

Our analysis and publication of this report would not have been possible without the support of our sponsors, the Copenhagen Film Fund (Denmark), Film i Väst (Sweden) the Netherlands Film Fund and Screenwest (Australia). SPI also greatly appreciate the time given to this study by the producers of the various projects that were studied as part of the research.

The Global Incentives Index 2017

Compiled by SPI and featured in World of Locations, the Global Incentives Index 2017 is a detailed overview of all automatic national, state, and province-level incentive mechanisms.

It provides detailed, comparable, insight into over 80 schemes across Europe, Asia/Oceania, Africa, the Middle East, Latin America/Caribbean, Canada and the US States. The Index includes data on key elements of each scheme, including incentive type, value, project cap, scheme budget, deadlines, eligibility, limits, restrictions and other considerations.

Download the introduction and the full Global Incentive Index.

Published by Screen International, Broadcast, shots and KFTV, World of Locations showcases the world’s film, TV and commercial locations. A digital edition can be downloaded here.

The State of the UK Independent Film Sector

An independent study undertaken for UK producers’ body Pact, this project assesses changes in the independent landscape since 2007, including cyclical and structural changes and how the shifting landscape is impacting the sector. The study was launched at BAFTA on April 28th, 2017,  and the full report can be downloaded here: The State of the UK Independent Film Sector

The Country of Origin Principle and Europe’s Audiovisual Sector

Researched and written on behalf of CoBA – the body for the UK’s commercial broadcasters – this independent report evaluated the impact of the Country of Origin Principle of the EU’s Audiovisual Media Services Directive, or AVMSD. It demonstrated the value of this for EU consumers, particularly those in smaller Member States.

The study was presented in the European Parliament on the 28th June, 2016, and is available here.

Cultural and Audience Contributions of the UK’s Film, High-End TV, Video Games, and Animation Programming Sectors

This was the second report commissioned by a BFI-led consortium to evaluate the contributions of the screen sectors supported by the tax incentives, exploring how they generate cultural and audience value both domestically and internationally.

This study was published on the 2nd December, 2015, and is available here. It was written by SPI in association with Nordicity.

The UK Video Games Sector: A Blueprint for Growth

SPI was commissioned to undertake this independent report by UK games body Ukie. It tracked the evolution of the UK games industry since the 1980s, outlining the business models unique to the sector and the creativity and technological innovations that have helped the UK become one of the most successful games exporters in the world.

The report, based on over 40 consultations with stakeholders across industry and government and a literature review of over 60 reports, evaluations and policy proposal documents, also outlined a series of recommendations that will collectively lead to the UK games sector contributing another £1bn annually to the British economy.

The UK Video Games Sector: A Blueprint for Growth was launched at a high-level event in Parliament on 3rd November, 2015. The report was written by SPI in association with Nordicity.

Impact of the 2003 Communications Act on UK Indie Producers

SPI was commissioned by the Canadian Media Production Association to assess the impact of Terms of Trade on the growth of the UK independent television production sector. Terms of Trade, introduced in 2004, is a series of agreements relating to commissioning and rights ownership when public broadcasters and independent producers work together.

The study can be downloaded here.

Quantifying Film and Television Tourism in England

SPI undertook a major study for Creative England in association with VisitEngland to quantify the impact of screen tourism at film and television drama locations. The project involved extensive in-person and online surveying at eight locations across England, outside of London, with a new methodology developed in order to isolate and value core screen tourists at each. The work also resulted in an estimate for the value of international core screen tourists visiting such locations in England, outside of London, as well as providing a range of insights for maximising the screen tourism opportunity.

A report briefing was held in Westminster on 10th March, 2015, to launch the project. The full report can be accessed here,

Economic Contribution of the UK Screen Sectors

Olsberg•SPI was commissioned by a BFI-led consortium to undertake an evaluation of the economic contribution to the UK from the tax incentive supported screen sectors. This innovative research addresses for the first time the impact of three sectors now in receipt of tax credits – High-End Television, Video Games, and Animation Programming – in addition to providing a significant update to previous studies on the Film sector.

This study was published on the 24th February, 2015, and is available here. It was written by SPI in association with Nordicity,

Comparative Study on the European Incentives Landscape

SPI was commissioned by the European Audiovisual Observatory (EAO) to undertake a comparative study of the impact of European fiscal incentives. This innovative study considered, for the first time, the impact of incentives across Europe and provided a clear perspective on the range of incentives currently in operation. Launched in early 2015, the project also included detailed commentary on the impacts these are having across a number of territories.

The report is available for purchase on the EAO’s website.

Evaluation of the Eurimages Fund

In 2013 Olsberg•SPI was commissioned by the Council of Europe to complete an extensive independent evaluation of its Eurimages Fund. The work resulted in a number of recommendations. Download the report: Eurimages Evaluation

BFI — International Territories Review

In 2012 Olsberg•SPI, working with David Steele, undertook a research project for the British Film Institute (BFI) to review a range of international territories and identify priorities for the BFI’s International Strategy. As part of this process, SPI conducted significant research into the state of the film industry in 62 countries, with this document drawing out key trends and providing in-depth analysis of 32 countries.
Download the report: BFI International Territory Review

Building Sustainable Film Businesses — the Challenges for Industry and Government

Creating sustainable film companies is a key challenge for the independent film business. In July 2012 Olsberg•SPI published an independent research project that addressed the issue in depth. Sponsored by Sweden’s Film i Väst, PACT in the UK and the Swedish Film Institute, the report assessed the success factors in building sustainable film businesses, evaluated the role public support plays and looked at how digital developments were changing the film landscape.
Download the report: Building Sustainable Film Businesses

Evaluation of the European Convention on Cinematographic Co-production

After 17 years in force, the Council of Europe decided to conduct a study on the European Convention on Cinematographic Co-production that would contribute to the evolution of the Convention and the European film sector as a whole. Olsberg•SPI was commissioned to conduct this evaluation, combining a review of the Convention’s original objectives with an evaluation of the Convention in light of future developments, alongside recommendations for change.
Download the report: Evaluation of the European Convention on Cinematographic Co-Production

PACT — A New Business Model for UK Film Producers

In April 2010 Olsberg•SPI wrote a much-discussed report for UK producers body PACT, spelling out ways that independent producers could build sustainable businesses. The proposals suggest a future in which producers can use public funds in a more entrepreneurial way, with greater control of their own IP and the potential to reinvest revenues from successful films in creating growth.
Download the report: A New Business Model For UK Film Producers

British Film Commission — Feature Film Production Costs Around the World

Against a backdrop of increasing global competition to host major feature film productions, Olsberg•SPI undertook a detailed comparison of shooting costs around the world. For the study Olsberg•SPI created budgets for two hypothetical US projects — budgeted at around $100m and $10m — and looked at their potential production costs shooting in established hubs such as Los Angeles and London as well as alternative production locations. The report was published in 2008.
Download the report: A Comparison of Feature Film Production Costs Around The World

Stately Attraction — How Film and Television Programmes Promote Tourism in the UK

Screen tourism is a major economic benefit of film production and this report, published in 2007, provided in-depth analysis of the reasons behind tourism and its economic effects, along with detailed case studies of relevant projects. The report was prepared for the UK Film Council, Scottish Screen, EM Media, East Midlands Tourism, Screen East, South West Screen, Film London and Visit London.
Download the report: Stately Attraction